1. Adheres to one of the most successful song structures. 2. Has an interesting title and idea. 3. Has a universal theme--not too personal for others to relate to. 4. Makes the singer look good. 5. Has verse lyrics that clearly lead to the title. 6. Contains one focused idea. 7. Evokes one emotion. 8. Maintains one consistent tense. 9. Uses correct pronouns. 10. Contains opening lines that grab the listener & set the emotional tone. 11. Maintains one consistent tone and style throughout. 12. Uses fresh imagery. 13. Sounds conversational 14. Avoids clichés. 15. Is not redundant. 16. Second verse adds new information. 17. Doesn't preach. 18. Doesn't tell how the singer feels--the listener feels it. 19. Bridge (if applicable) adds a new angle. 20. Each line logically flows from the previous line into the following line. 21. Employs rhyme in appropriate places. 22. Has a title that "pays off.