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MusicDish's SoundClick blog - Peter Bloom Selects MusicDish Network For Artist Development

Artist development and marketing firm MusicDish LLC has been selected by Toronto-based Pop/Rock musician Peter Bloom to provide artist development support, including full online marketing, brand management and industry outreach in North America.

MusicDIsh will initially focus on internet marketing, from consistently developing brand messaging and creatives that reflect Peter Bloom s rich lyrics and music, reinforced by a mutli-pronged online marketing campaign, to fan building and viral distribution. MusicDish will also develop a strategic business plan encompassing all aspects of his career, from financing to international markets.

Drawing emotional strength and wisdom from his own powerful personal life experiences, Bloom offers Random Thoughts (from a paralyzed mind), his insightful, musically and lyrically compelling debut that chronicles his dramatic shift from years of self-doubt (and physical problems with his voice) to his current emergence as a critically acclaimed, award winning artist and performer.

His newly assembled band s first gig in December 2007 at The Cameron House -- one of the city s hip musical venues -- saw many fans lining up after the show to buy CDs and get autographs. One review described Bloom s live performance as "pure heart and raw energy." Since then, Peter Bloom Band has twice played Toronto hotspot, The Horseshoe, sharing the bill with UK sensation, Newton Faulkner, on one occasion. PBB also headlined for a very receptive crowd of over 850 people at a benefit show for D.A.N.I. (Developing and Nurturing Individuals), a local organization that raises money to help special needs people become more independent. That night, PBB shared the stage with the inspirational up-and-coming songwriter, Justin Hines. People everywhere are finding themselves inspired by Bloom s heartfelt reflections on breaking through the "Walls" (one of the more poignant tracks on the album) that prevent us from living life to it s fullest.

Peter Bloom Band - Helping Hand (LIVE)

Individual tracks from Random Thoughts have already dominated a handful of high profile competitions in his home base of Ontario and beyond. The opening track "Let It Go" was chosen last August as "Song of the Month" in the pop category for the international Song Of The Year competition, automatically entering it in the running for Song of the Year. Bloom won two 2007 Toronto Exclusive Music Awards, for Best Rock Song ("Helping Hand") and Best Rock Group; was nominated for a 2007 Ontario Independent Music Award for Best Rock Song ("Walls"); and was runner-up in both the regional Radio Star 2007 (99.9 Mix FM) and the Toronto Indie Week 2006 singer/songwriter competitions. That same year, he also won Honorable Mention in the Billboard World Song Contest.

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