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Experimental,minimalist,soundscape,world,trance,Contemporary,modern,classical,meditative,rap,film,pop,rock,commercial. Did you ever wonder why Om is *known* by more people throughout the world than the combined works of Beethoven, Elvis, The Beatles, Don Ho, Britney Spears and Andre 2000 of OutKast? One hypothesis suggests Om's universal popularity is the result of geophysical phenomena and our biophysical response to the environment rather than an overly hyped Hollywood marketing campaign.