RELIZBEATZPRODUCTION
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1,720 views
the influence of West Coast beat producers remains profound. RELIZBEATZPRODUCTION innovative approaches to making beats, mastery of melodic grooves, and ability to craft beats that move both bodies and minds continue to shape hip-hop globally. From the early pioneers to the modern-day beat makers, Relizbeatzproduction is a vital force, constantly pushing the boundaries of what a beat can be.Band/artist history
Since 1996, I've been immersed in the ever-evolving world of music production, specifically as a beat producer. It's been a wild ride, witnessing firsthand the seismic shifts in sound, technology, and the industry itself. My journey began in the era of MPCs and Akai samplers, meticulously chopping breaks and crafting drum patterns that would lay the foundation for countless tracks.
Early on, I recognized the immense talent brewing in my own backyard. Collaborating with local rap artists became a cornerstone of my work. Theres an undeniable energy that comes from working face-to-face, truly understanding an artist's vision and helping translate it into sound. We spent countless hours in dimly lit studios, experimenting with different flows, lyrical themes, and sonic textures. These partnerships weren't just professional; they were deeply collaborative, built on mutual respect and a shared passion for pushing creative boundaries.
As the years progressed, my network expanded beyond local talent. I forged connections with other beat makers, swapping techniques, sharing samples, and often co-producing tracks that blended our individual styles into something fresh and innovative. This collaborative spirit was instrumental in diversifying my sound and opening doors to new opportunities.
The culmination of these efforts led to something truly special: the release of several albums that gained worldwide recognition. Its incredibly rewarding to hear a beat I crafted resonate with listeners across continents, to see artists I believed in gain global traction. From the raw, street-level anthems of our early days to the more polished, globally-influenced sounds of recent years, each album has been a testament to the power of collaboration and the enduring appeal of well-crafted beats.
The journey continues, and I'm as excited as ever to see what new sounds and collaborations the future holds.Have you performed in front of an audience?There's a unique thrill to performing live, especially when it's for an event as vibrant and meaningful as a Juneteenth Arts Festival. The energy from the crowd, the shared sense of celebration and community it's something truly special. I remember the air buzzing with anticipation as I stepped onto the stage, the sun setting and casting a warm glow over the eager faces. My set was a culmination of weeks, sometimes months, of crafting beats that would move bodies and souls. Seeing the crowd sway, nod, and even sing along to tracks that started as just an idea in my head, is an unparalleled feeling of connection. It's more than just playing music; it's a conversation, a shared moment of joy and artistic expression that reverberates long after the last note fades.
Beyond the stage, the visual storytelling aspect of music has always captivated me, leading me to dive deep into making music videos. It's a different kind of creative challenge, translating the sonic landscape of a track into a compelling visual narrative. Each video is an opportunity to expand on the emotion and message of the music, to give it a new dimension. From conceptualizing the storyline to scouting locations, directing shoots, and working closely with editors, every step is a meticulous process of bringing a vision to life. There's a particular satisfaction in seeing the final cut, watching how the visuals amplify the beats and lyrics, creating an immersive experience that resonates with viewers. Whether it's a high-energy performance piece or a more cinematic narrative, each music video is a testament to the power of combining sound and sight to tell a complete story.
Your musical influences
My musical DNA is undoubtedly rooted in the golden era of West Coast hip-hop, and the influences of pioneers like DJ Quik, Celly Cel, Dru Down, Mack 10, B legit and E-40 are woven into the very fabric of my production style. They weren't just artists; they were architects of a distinct sound that captivated me from the jump.
DJ Quik was a master of the smooth, funky groove. His ability to blend live instrumentation with perfectly placed samples, those signature talkbox melodies, and that laid-back yet undeniably potent bounce, taught me the importance of musicality in hip-hop. He showed that beats could be both hard-hitting and sophisticated, a balance I constantly strive for. His productions always felt like they were cruising down Crenshaw, windows down, bass booming an aspirational feeling I've tried to capture in my own work.
Then there's the raw, unfiltered energy of the Bay Area, epitomized by artists like Celly Cel and Dru Down. They brought a grittiness and a storytelling prowess that was unique. From Celly Cel's often dark, menacing soundscapes to Dru Down's confident, pimp-laced narratives, they showcased the diverse textures of West Coast street music. I learned from them the power of a simple, effective loop that just hits, and how to craft beats that perfectly complement a rapper's distinct voice and flow. Their music felt authentic, like a direct transmission from the streets, and that authenticity is something I deeply value and aim to infuse into my own productions.
And, of course, E-40. The King of Slang, the innovator of flow, and a true independent powerhouse. E-40's influence on my approach to beat-making extends beyond just the sonic. His unconventional cadences and fearless experimentation with language pushed me to think outside the box when it came to structuring tracks. He showed me that a beat doesn't always have to conform to typical structures; it can be as unpredictable and captivating as the rapper himself. His ability to create a sound that was uniquely "Yay Area" that distinct hyphy bounce and often eerie, minimalist synth work taught me the importance of regional identity in music and how to carve out a signature sound that's instantly recognizable.
Collectively, these West Coast legends ingrained in me a deep appreciation for solid basslines, intricate drum programming, and the art of crafting beats that are both infectious and timeless. They taught me that a beat isn't just a backdrop; it's a character in itself, capable of conveying emotion, setting a scene, and propelling a narrative forward. Their influence isn't just about sound; it's about a whole philosophy of production independent, innovative, and unapologetically West Coast.What equipment do you use?
Native instruments machine studio, MPC Renaissance.Anything else?
Music isn't just a passion; it's been my lifeline, especially during the darkest times. When depression casts its heavy shadow, it's the rhythm and melody that pull me back from the brink. The act of creating, of molding raw sound into something meaningful, becomes a form of therapy. Each beat laid down, every harmony crafted, is a small victory against the silence and stagnation that depression tries to impose. It's a reminder of purpose, a tangible output when everything else feels overwhelming. And when I'm able to lose myself in the flow, completely immersed in the creative process, that's when the fog begins to lift, replaced by a sense of clarity and hope. Music doesn't just motivate me; it actively heals me, giving me a voice and a reason to keep moving forward.All comments (2)
715 plays
1,721 views
1,721 views
Thanks Much Luv