What does the name of Jesus represent to you?

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Some people use God's name as punctuation for every phrase that comes of their mouths.

Men use His Name in a careless way,
As common place and ev’ry day,
They shout It as a curse and play the game.
Without a thought they throw away
The priceless Name God gave to pay
For all man’s sin and wicked way and shame.

The Name that went to calvary
That bled and died to set men free;
The Name that rose in victory, God’s Name.

His Name. God’s Name!
The Name that broke the pow’r of death
And breathed into man’s soul the breath of life.
His Name, God’s Name!
The Name that sits upon the throne
To judge the lost and tend His own, who bear His Name.

If men would only stop and weigh
The price their carelessness will pay
When they kneel before the King and say His Name—

Jesus Christ, Lord and King!