A whole fukkin lot. Sales go down and industry has to create new means of getting more money out of the consumer.

Actual Rap- Nas, Pac, Big, Jay-Z, AZ, Big L, The Click, UGK, Mobb Deep, Outkast, Common, Lil' Wayne, Cam'ron, Snoop, Rakim, BDK, BDP, Pun, Bone Thugs, Shyne, The Game, Too $hort, Xzibit, Wu-Tang

Producing: Just Blaze, Dr. Dre, Hi-Tek, Kanye, Cool & Dre, Primo, Havoc, Timbaland, Scott Storch, Sky, DJ Quik, Neptunes, Heatmakers, Lil Jon, Swizz Beats, RZA, etc.

Yay Area

Fruity Loops+Reason
I'm too fukkin broke for an MPC plus I'm not that great so far.