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» member profile:
jaklok89
» genre:
Alternative >
Indie
» location:
Jak Locke
» label: unsigned
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Jack Locke
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Color Coordinated
With a genre range accurately describable as 'throwing a record store into a blender' there are very few styles that Jack Locke is still a stranger to. Locke's music combines infectious melodies and allusion-soaked lyrics with a subtle undercurrent of raw indie anti-folk tendencies. This is not your John Mayer sort of solo act.
Locke has four DIY albums released currently. At live shows, Locke can be found backed by an ever-changing arrangement of musicians, many from other local New Orleans bands, providing an assurance that no show will sound quite like the one before it.
Locke has four DIY albums released currently. At live shows, Locke can be found backed by an ever-changing arrangement of musicians, many from other local New Orleans bands, providing an assurance that no show will sound quite like the one before it.
Why this name?
That's easy.
Do you play live?
Playing live is the only real meaningful connection left between listeners and musicians in my opinion. Whether it's a rawk dive or an established stage or whatever, there's an undeniable draw toward that sort of relationship with an audience, provided they're on the same page as you. Even if they're not, I'm still doing my thing and I can't complain about that.
How, do you think, does the internet (or mp3) change the music industry?
On an "establishment" level, there's no real *immediate* change coming about; more of a gradual erosion to the current order. You see obligatory small steps on the part of the major labels trying to cope with the figurative gates being blown wide open as a result of the mp3 effect, but it's going to still be a while before anything major happens. I really don't see any massive earth-destroying turnaround yet anyway.
It's a double-edged sword for the unsigned acts. It's easier than ever previously imagined to get your material out to more people now--so easy that there's a huge glut of unsigned music on the web that sort of crowds each other out in terms of attention. What's going to make you click on Joe X's MP3 versus Jim Z's? I think it also contributes to a lower bar of expectation on the part of unsigned music because there really is a lot of crap out there. Of course, it's possible that some would say I'm calling the kettle names in saying that.
It's a double-edged sword for the unsigned acts. It's easier than ever previously imagined to get your material out to more people now--so easy that there's a huge glut of unsigned music on the web that sort of crowds each other out in terms of attention. What's going to make you click on Joe X's MP3 versus Jim Z's? I think it also contributes to a lower bar of expectation on the part of unsigned music because there really is a lot of crap out there. Of course, it's possible that some would say I'm calling the kettle names in saying that.
Would you sign a record contract with a major label?
That depends on how much creative control I was offered. Nothing less than 100%, basically.
Your influences?
Everything is a musical influence. Other music, birdsongs, vacuum cleaners, traffic jams--why limit?
Favorite spot?
Thibodaux / Houma. Where you have to make your own fun.
Equipment used:
Anything that still works.
Anything else...?
Go outside.